The Kitchen & Bath Industry Show (KBIS) is now accepting applications for the 2027 Hard Hat Media Tour, one of the show’s most anticipated media programs, returning to the show floor at the Las Vegas Convention Center, February 2–4, 2027. The 2027 Hard Hat Media Tour is made possible by title sponsor Daltile, alongside Empava as coffee sponsor.
A signature KBIS experience, the Hard Hat Media Tour gives a curated group of exhibitors an exclusive platform to present their newest innovations to an invite-only group of top editors and reporters shaping today’s kitchen and bath conversation. Last year’s program welcomed more than 20 members of the media, with outlets such as aspire home + design, CNET, Forbes, Family Style, Galerie, House Beautiful, and Saveur among others in attendance.
How Brands Are Selected
Any KBIS 2027 exhibitor is eligible to apply. Submissions are evaluated through a brand-blind review by a judging panel of media, who select five brands to join the tour. Chosen brands will be notified of their selection in late December and will join this year’s three sponsor brands to complete the tour lineup.
Each participating brand will receive 10 minutes to present its product story and showcase its booth and latest offerings to the visiting press, and all brands on the tour will receive additional promotion through KBIS public relations and social media.
How to Apply
Interested exhibitors can submit their application here. The deadline to apply is November 13, 2026. The tour will take place on the first day of KBIS, February 2, 2027 at the Las Vegas Convention Center.
